Grow your business with performance marketing that delivers results.

Senior digital marketing consultant specializing in paid media, demand generation, and conversion optimization for ambitious brands.

What I Do

Comprehensive digital marketing services tailored to drive growth and maximize your return on investment.

SEM

Strategic search engine marketing campaigns across Google Ads, Microsoft Ads, and more to drive qualified traffic and maximize ROI.

SEO

Data-driven search engine optimization that builds long-term organic visibility and sustainable growth.

Social Media Advertising

Targeted paid social campaigns on Facebook, Instagram, LinkedIn, and TikTok that engage audiences and drive conversions.

Conversion Rate Optimization

A/B testing, landing page optimization, and funnel analysis to turn more visitors into customers.

Demand Generation

Full-funnel demand gen strategies for B2B and B2C that build pipeline and accelerate revenue growth.

Branding & Strategy

Comprehensive digital marketing strategy and brand positioning to differentiate you in competitive markets.

About

Alicia is a results-oriented Senior Performance Marketing Consultant with over a decade of experience in paid media and demand generation across SaaS, ecommerce, and lead gen.

With a strong agency background, she is accustomed to working in a fast-paced and ever-changing industry. She has worked with some top brands including Canon, NYU Stern, UBC, Bulletproof Coffee, The Little Potato Company, Roller Rabbit, Coast Appliances, Blanche Macdonald, BoardVitals, The Salvation Army, Fatburger, Douglas College, Sprott Shaw, VanArts, and more.

SEMSEOSocial MediaCROBrandingDemand Generation

Certifications

Industry-recognized certifications and credentials.

Google Analytics Certification
Google Analytics Certification
Google Ads Search Certification
Google Ads Search Certification
Google Ads Display Certification
Google Ads Display Certification
Google Ads Video Certification
Google Ads Video Certification
Google Ads AI-Powered Shopping Ads Certification
Google Ads AI-Powered Shopping Ads Certification
Google Ads AI-Powered Performance Ads Certification
Google Ads AI-Powered Performance Ads Certification
Google Ads Grow Offline Sales Certification
Google Ads Grow Offline Sales Certification
Google Ads Measurement Certification
Google Ads Measurement Certification
Google Ads Apps Certification
Google Ads Apps Certification
Google Ads Creative Certification
Google Ads Creative Certification
GTM Fundamentals
GTM Fundamentals
LinkedIn Certified Marketing Insider
LinkedIn Certified Marketing Insider
LinkedIn Marketing Strategy Certification
LinkedIn Marketing Strategy Certification
LinkedIn Advertising Fundamentals Certification
LinkedIn Advertising Fundamentals Certification
LinkedIn Content and Creative Design Certification
LinkedIn Content and Creative Design Certification
LinkedIn Marketing Measurement Certification
LinkedIn Marketing Measurement Certification
HubSpot Content Marketing
HubSpot Content Marketing
HubSpot Digital Marketing
HubSpot Digital Marketing
HubSpot Email Marketing
HubSpot Email Marketing
HubSpot Inbound Marketing
HubSpot Inbound Marketing
HubSpot SEO
HubSpot SEO
HubSpot Social Media
HubSpot Social Media
HubSpot Social Media Marketing II
HubSpot Social Media Marketing II
Semrush Certified
Semrush Certified

Let’s Work Together

Ready to grow your business? Send a message and I’ll get back to you shortly.

Alicia Fu

Results-driven digital marketing

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